Burn Pit BBQ Wins Walmart Open Call Golden Ticket
FOR IMMEDIATE RELEASE
Burn Pit BBQ Awarded Walmart Open Call Golden Ticket, Secures Placement in Wisconsin Stores
Wisconsin — April 2026
Burn Pit BBQ, a Wisconsin-based, veteran-owned seasoning company, has been awarded a Golden Ticket at Walmart Open Call, securing placement in 70 Walmart stores across Wisconsin beginning April 2026.
Walmart Open Call is a highly competitive annual event designed to identify innovative, high-quality products made, grown, or assembled in the United States. Golden Tickets are awarded to select brands, granting direct access to Walmart’s buying team and accelerating their path to retail shelves.
For Burn Pit BBQ founders Greg Fischer and Ben Kreple, the recognition represents years of hard work, grassroots growth, and a commitment to building a brand rooted in authenticity.
“This is a huge milestone for our company, but it doesn’t change who we are,” said Greg Fischer, Co-Founder of Burn Pit BBQ. “We started at local farmers markets, backyard events, and small festivals. That grind built this brand, and we’re staying true to what got us here - quality products, real flavor, and genuine connection with our customers.”
Founded in Wisconsin, Burn Pit BBQ has grown from a small local operation into a trusted name among backyard pitmasters, grilling enthusiasts, and competition cooks. Known for its bold flavor profiles, clean ingredients, and no-nonsense approach to seasoning, the company has built a loyal following both online and at in-person events throughout the Midwest.
“Getting into Walmart gives us the opportunity to reach more people without sacrificing quality or our values,” said Ben Kreple, Co-Founder. “We’re proud to represent veteran-owned businesses and bring premium, affordable BBQ seasonings to families across the state.”
Burn Pit BBQ’s initial Walmart launch will feature two of its top-selling products: Pop Smoke Memphis Style BBQ Rub and Ground Pounder All-Purpose Garlic Seasoning.
Beyond retail growth, Burn Pit BBQ remains deeply committed to its community, including supporting veterans, first responders, and local organizations. The company continues to invest in education, recipes, and content designed to help everyday grillers cook with confidence.
About Burn Pit BBQ
Burn Pit BBQ is a Wisconsin-based, veteran-owned company specializing in premium BBQ rubs and seasonings crafted for backyard cooks and serious pitmasters alike. Built on authenticity, quality, and community, Burn Pit BBQ delivers bold flavors without gimmicks - helping customers grill with confidence every time.